Highlights
Duration: 4 Days
Course is held on November 11th, 12th, 14th & 15th
Time: 4 PM to 8 PM
Location: Clouds Media Office, New Jdeideh
16 hours in total
Each day includes two coffee breaks (10 minutes each)
Students will receive all the class material and presentations, they will take an exam at the end of the workshop and a CDMA certificate upon passing the test
CDMA; certificate in digital marketing and advertising
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Details
Learn all about digital marketing and acquire a certificate through a 4-day course. Benefit from 58% off a Digital Marketing Training with Certificate from Clouds Digital Academy, only $490 instead of 1180.
A much needed course for advertising and marketing enthusiasts!
Get to know your instructors:
Your course instructors both have extensive experience in online marketing
- Mr. Imad Karam is a former Googler and Co-founder of Clouds Media. He has an international work experience in the financial and marketing industries. Imad has wide experience in Business, Startups and Digital Consulting, Financial Modeling, Search Engine Optimization (SEO), AdWords, E-commerce, Entrepreneurship, and Venture Capital. Imad holds a Master of Science (MSc) focused in Business, Management, Marketing, and Consulting from HEC School of Management.
- Mr. Rami Audi, he is the Co-founder of Clouds Media. He is a part time instructor of E-marketing class at LAU – Lebanese American University. He holds a Bachelor of Computer Engineering from LAU, an MBA from ESA – Ecole Superieure des Affaires – and a Masters of Management from ESCP – Europe Business School. He is the co-founder and managing director of Clouds Media. Rami has deep expertise in the digital field, he is a Google AdWords certified as well.
Course Outline:
- Digital Marketing Foundations
- Search Engine Marketing (SEM): Advertising on Google Paid Search
- SEO Basics: Google Friendly Copywriting
- Social Media Marketing & Advertising (Part 1)
- Social Media Marketing & Advertising (Part 2)
- Display, Video & Email Marketing
- Web Analytics & User Conversions
- Class Project
- Course Review & Assessment
At the end of this course participants will learn how to:
- Brainstorm, create and execute a digital marketing strategy
- Execute an engaging and successful social media campaign
- Increase the natural rank of a website (SEO)
- Create and manage search marketing campaigns (SEM) to increase direct response
- Create branding and awareness for their businesses via display ads
- Create and manage a powerful newsletter campaign
- Analyze and interpret web analytics Participants will have the chance to work on real market cases such as Century 21, JWT, CBRE, Mercedes Benz, Memac Ogilvy, etc.
Check out the course's details here
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Need to Know (Terms)
About Clouds Digital Academy
Clouds Digital Academy is the number 1 provider of digital marketing courses in Lebanon. Based in Jdeideh, Lebanon, the academy offers a wide selection of workshops and certificates ranging from social media to design. All courses include a theoretical part explaining the main concepts in an “easy to digest” way and a hands-on practical part involving live demos and requiring students to work on real life cases and exercises. At the end of each course, students are required to test their knowledge and take an assessment in order to earn their certificate of completion. All the courses are taught by highly experienced instructors, including digital marketing experts, engineers and graphic designers with over 10 years of practical market experience. The courses' preparation and delivery are supervised by Imad Karam, a Google Alumnus and the co-founder of CDA. He is aided by Rami Audi, the Co-founder and managing director of Clouds Media. He is a part-time instructor of E-marketing class at LAU - Lebanese American University. He holds a Bachelor of Computer Engineering from LAU, an MBA from ESA - Ecole Superieure des Affaires – and a Masters of Management from ESCP - Europe Business School. Rami has deep expertise in the digital field, he is a Google AdWords certified as well. We live in a digital world and in today’s competitive market, acquiring digital marketing, social media management or simply graphic design skills, will help your profile stand out from the competition and get more business and career opportunities.
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Clouds Digital Academy 1 location
3rd Floor, Block B, Azur Center
New Jdeideh
Lebanon
